Jägermeister Scholarship

Become a part of something bigger

Scholarship 2026 logo featuring an orange globe with white grid lines and a white circular emblem, above the text 'Jägermeister' and 'SCHOLAR SHIP 26' on a dark green background with faint repeated 'SCHOLARSHIP' text.
Person seated at a table holding a tasting glass close to their nose, with a notebook, pen, and additional glasses on the table, in an indoor training or tasting setting.

Discover Your Potential

This 3 months mentorship program runs digitally from September to November each year, making it easy for bartenders to join straight from their own venues. Throughout the journey, Jägermeister Global Brand Ambassador Nils Boese will be there to guide and support participants. On top of that, international mentors will bring fresh perspectives through keynotes and hands-on workshops during the masterclasses.

Expect a mix of creative challenges and regular tasks designed to help you sharpen your personal style and connect with fellow participants. The Jägermeister Scholarship is your chance to grow, push your craft, and take real steps forward in your career. Along the way, you’ll gain unforgettable experiences and become part of a network that goes far beyond the program itself. Participants support each other, exchange ideas, and build a community that keeps evolving.

The program wraps up with a final presentation and a virtual farewell session. Successfully completing the journey means you’ll officially become part of the Hubertus Circle.

The Jägermeister Scholarship is a contribution to the development of the bar scene and the promotion of young bartender talents. We want youngster to grow as individual but also develop as a group within the virtual scholarship.

  • Bi-weekly workshops with Global BA Nils Boese
  • Homework and creative assignments such as making your own bitters.
  • Masterclasses with industry experts from all around the world like Marian Beke and Edvinas "Eddie" Rudzinskas (CocktailsForYou).
  • International exchange with your other scholars.
  • Scholar Project: A project which you realize together with the other scholars as a team.

After successful graduation you will not only be more inspired, have improve your bartending skills and understanding, but you will also be part of the global Hubertus Circle bartending program.
A group of ten friends celebrating together in a dimly lit bar or club, holding drinks and smiling, with one person holding a black designer handbag featuring a gold logo.
A man in a bar setting holds up a large black board labeled 'AROMA ADVISOR' with a circular scent wheel diagram. The scene includes bottles, glasses, warm lighting, and blurred foreground elements.

WORD!

Emma Kleemann

The Bohemian Bar, Hamburg, Germany. This year, being part of the Jägermeister Scholarship was one of the biggest opportunities I’ve had in my bartending journey. I’m still fairly new to the industry, so getting the chance to connect with bartenders my age — and from all over the world — meant a lot to me. Through Jägermeister, I not only made new friends, but also learned so much more about the craft I love. Working with a brand that genuinely supports bartenders and invests in our growth has been incredible! The scholarship didn’t just teach me new skills: it made me feel seen, supported, and part of a global community behind the bar. I’m truly grateful for the experience!

Steeve Naim - Tribuna Bar, Netanya, Israel

The Jägermeister scholarship was a one in a lifetime experience! I'm so glad I had the opportunity to be part of it!‏‏ Connecting with bartenders from around the world, listening to all the master classes , it was like a worldwide brainstorm.

Sadhbh O'Dalaigh - Caribou Dublin, Dublin, Ireland

My experience with the Jägermeister scholarship has been nothing but phenomenal. From the unbelievable educational opportunities to the life long friendship I have gained, it has been nothing short of a life-changing experience. I look forward to working with Jägermeister and the Hubertus Circle for a very long time to come.

Caitlin Crockart - Trade Bar and Social, Cape Town, South Africa

Being part of the Hubertus Circle Jägermeister Scholarship 2025 has been genuinely enriching. I’ve learned a lot, grown in my craft, and made some great friends along the way. I’m really grateful to be part of this community.